Market Entry Consulting
Main contact


Portals
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Vancouver, British Columbia, Canada
Project scope
Categories
Market research Marketing strategy Social media marketing Marketing analyticsSkills
market opportunities marketing research small business marketingOur company consists of a partnership of two, who are expanding its offering of consulting services in the Calgary and Alberta market. One partner is a tenured management consultant with decades of experience in the space, the other is a tenured business professional who is shifting her focus into executive and management development coaching.
Professionally trained through Rotman School of Management, the partner is now wanting to launch her new business venture, and gain assistance in development of a strategic marketing plan.
- Developing a market entry strategy for executive business development coaching
- Creating a value proposition for development coaching within mid-sized corporations
- Designing a marketing strategy that is cost effective and targeted, understanding that financial resources for marketing are limited
- Assessing competitive landscape and positioning strategies
- Establish base pricing strategies
- Define key customer channels - Who and what types of business clients are interested in management development?
- Keep to the local Calgary and Alberta markets
Sharing knowledge in specific technical skills, techniques, methodologies required for the project.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
About the partner
The Method Effect is a Calgary based consultancy that specializes in strategy, training, coaching and commercialization. We are often involved in human capital projects or helping businesses maximize their potential. Clients range from start-up to mature large corporations.
Main contact


Portals
-
Vancouver, British Columbia, Canada